What is the main objective of a tracking poll?

The main objective of a tracking poll is to determine long-term support for a candidate or issue. Tracking polls are specifically designed to measure how public opinion changes over time by consistently polling the same sample group at regular intervals. This allows political analysts and campaign strategists to gauge trends in voter sentiment, which can be crucial for understanding shifts in support as an election date approaches or as various political issues evolve.

The information gathered from tracking polls helps campaigns adjust their strategies and messaging to better resonate with voters. Establishing voter turnout rates, identifying voter demographics, and measuring public interest in political events can be addressed through different types of polls but are not the primary focus of tracking polls specifically.